Apple in its repertoire - still a rock
As the years go by, Apple remains ahead of the rest of the world. The company has once again broken through the $3 trillion capitalisation mark, holding it for a second consecutive session. What drives the giant's investors, and will there be a limit to growth?
Security. It would seem that the Fed is still quite tight. And yet Apple manages to hold its ground. Of course, no one is immune to sell-offs, not even investors in such a stable business. But time after time, Apple, which was dubbed the "safe haven" back in 2021, has been winning back the slippage faster than its peers in the sector.
But the latest #AAPL presentation did not make investors happy. The overpricing of 'cutting-edge' glasses was a frightening wake-up call. The company was quick to correct itself. First Cook's team promised a budget version, and now they've halved the output of the expensive ones as well. It's about time they came to their senses.
Otherwise, Apple's prospects are very good. Investment bank Citigroup predicts the stock to grow by another 30%, with $4 trillion on the horizon. Customers are switching to more expensive iPhone models, the company's share in China and India is growing. And declining inflation in the US and other developed economies bodes well for a recovery in demand.
