UOB's Innovative Playzone: A Fun Dive into Financial Wisdom for Kids
UOB's Learning Playzone offers kids engaging, art-based financial lessons, focusing on budgeting and trade within a creative setting.

In an imaginative twist that brings education and art together, UOB has ingeniously transformed a part of The Artground in Singapore into the UOB Learning Playzone, a place where financial literacy is not just taught but also experienced.
An Artistic Marketplace
Imagine a world where children enter a vibrant marketplace teeming with the energy of trade. At UOB’s bumboat marketplace, young learners take on roles as buyers and sellers, discovering the nuts and bolts of trade. Through role-play, these budding financiers exchange fish, fruits, and vegetables, not for profit but to grasp the concepts of budgeting and value exchange.
A Community-Driven Initiative
UOB’s commitment to financial literacy goes beyond mere education. According to The Business Times, the bank’s head of group corporate social responsibility, Leonard Tan, emphasized the importance of reaching out to communities in need. By bringing financial knowledge to those from disadvantaged backgrounds, UOB ensures that no child is left behind in understanding money management practices.
Interactive and Engaging Learning
Each young participant receives a money stamp card, a tool that tracks earnings and expenditures, immersing them in a world of practical financial insights. They also explore interactive displays detailing monetary evolution and wise budgeting tactics, such as saving and allotting funds for essential needs and charitable deeds.
Fostering Creativity
In a special corner of the playzone, kids unveil their artistic talents by crafting island-themed currency, an initiative that celebrates both artistic expression and financial wisdom. This effort ties back to UOB’s dedication to connecting art, children, and education in a setting that bolsters creative thinking.
Volunteer Engagement and Support
Volunteers from UOB amplify the experience by participating in these educational adventures, turning the playzone into a hub of creativity and care. Volunteer Denise Wong expresses the joy in contributing to children’s development while fostering her own creativity alongside them.
Long-Term Vision
The UOB Learning Playzone is more than a temporary installation; it reflects UOB’s broader community and educational initiatives, such as its involvement with Fresh, a similar programme aimed at teaching budgeting and nutrition to kids from lower-income families.
The UOB Learning Playzone at The Artground is open until October 20, offering a limited-time yet impactful opportunity for children to delve into the world of finance through playful learning.